Getting Ahead of the Returns Surge: How Pre-Positioned Storage Capacity Converts Q4 Disruption Into Operational Advantage
For most businesses, the post-holiday return surge is a reactive scramble—emergency warehouse space, elevated handling costs, and product condition losses that compress already-thin margins. A growing number of operators are demonstrating that pre-positioning storage capacity before peak return season, guided by historical data and predictive modeling, fundamentally changes the economics of reverse logistics. This analysis examines how that shift happens and what it costs to ignore it.